“Our organization wants to celebrate [X] Heritage/History Month, but we are not sure how.”

This has been an increasingly common concern we hear from clients.

Heritage month celebrations in the United States were established by congressional proclamations during the 20th century. Now, they are celebrated throughout…

On April 21, 2022, Logos president Helio Fred Garcia participated in the inaugural Global Brand Convergence, a free online experience for higher education students, faculty, and professionals around the world in public relations and marketing. Garcia participated in a panel discussion on “Crisis in an Enduring Pandemic,”…

In my first few years after coming to the United States from China, I was known and addressed by two names.

The first was my own name, Yinnan, given to me by my parents. The other was Iris, a name I gave myself for the ease of others in the United States – Starbucks staff, professors and classmates in graduate school,…

To our clients, colleagues, and friends,

This week Logos Consulting Group begins our 20th year in operation. As we complete our 19th year, we want to take a moment to thank all of you for your support and confidence over the years.

We are blessed to have the opportunity to pursue our mission – to equip people to…

And What Businesses Can To to Create An Inclusive Culture
 

I have an uncommon, un-American-looking name.

Many people whom I’ve met in person multiple times in a professional setting have never remembered or addressed me by my name. People often mispronounce my name without trying to figure out the correct…

Imagine taking your driver’s test without ever having driven a car or taken a driver’s education course. You’d more likely end up straddled on a curb with a dented bumper than passing the test with flying colors, right?

Had you practiced beforehand, you almost certainly would perform better in your road test. Why?…