PRESS RELEASE: Logos President to Deliver Keynote at International Association of Business Communicators World Conference

New York (March 6, 2023) – On June 5, 2023, Logos President Helio Fred Garcia will deliver a keynote address on “The Dangers of Disinformation: How Professional Communicators can Preserve and Promote Civic Order” at the 2023 International Association of Business Communicators (IABC) World Conference.

The IABC is a global association that serves professionals in the field of business communication, bringing together the profession’s collective disciplines.

The 2023 IABC World Conference, happening between June 4 through June 7 in Toronto, Canada, will bring together communication professionals from around the world for four days of collective learning, professional development, and networking. This year’s conference centers on how effective communication can deepen relationships, purpose, impact, curiosity, and more among teams and organizations.

“Disinformation is a problem well beyond the United States. It is responsible for political turmoil and oppression also in Latin America, Europe, Asia – around the world,” Garcia said. “This conference is a meaningful opportunity to connect with professional communicators from around the world to heighten their awareness and sharpen our individual and collective skills so that we may protect and promote civic order.”

Garcia’s keynote address will focus on the challenges professional communicators face in an environment of increasing mistrust and political turmoil. He will examine the ways in which disinformation and misinformation can – and have – put human life and democracy at risk. And he will share strategies that professional communicators can deploy to avoid becoming misinformation mercenaries and to help their clients and employers more likely communicate honestly and in ways that build trust, rather than erode trust.

“Disinformation and misinformation kill — both people and society,” Garcia explained. “And communicators have a critically important role in pushing back on disinformation. IABC’s Code of Ethics notes that professional communicators have the potential to influence society and affect lives. And with that power comes responsibility. The first two principles of the Code are: 1) I am honest. My actions bring respect for and trust in the communication profession; and 2) I communicate accurate information and promptly correct any errors.”

“The risks of disinformation and misinformation have never been more serious,” Garcia reflected. “And the need for communicators to protect the integrity of the communication process – and thereby to protect democracy – has never been greater.”

Learn more about the 2023 IABC conference and register at https://wc.iabc.com/.

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PRESS RELEASE: Logos President Helio Fred Garcia Awarded the 2021 John W. Hill Award by PRSA-NY

NEW YORK (September 29, 2021) – On September 28, 2021, president of Logos Consulting Group Helio Fred Garcia was awarded the 2021 John W. Hill award for lifetime achievement by the New York Chapter of the Public Relations Society of America (PRSA-NY).

The John W. Hill Award, PRSA-NY’s highest honor, recognizes professional achievement in the practice of public relations. Named for the founder of one of the world’s preeminent PR firms, the award has been presented annually since 1977. Previous recipients have included Jon Iwata, Fellow of Yale School of Management, Andy Polansky, CEO of Weber Shandwick, and James E. Lukaszewski, America’s Crisis Guru® and a mentor of Garcia.

“However far we can see, it is because we stand on the shoulders of those who came before. And I have been blessed to stand on the shoulders of some giants.” Garcia noted in his acceptance speech. “Thank you for this award. I am humbled and honored.”

The award winner is chosen by the chapter’s Executive Committee for confirmation and endorsement following a public nomination period. To be considered for this award, nominees must meet the following criteria:

  • Leadership in the development of the practice of public relations.
  • Demonstration of the highest standards of integrity.
  • Fostering and promoting understanding among people.
  • Service to the public beyond the scope of the nominee’s regular duties.
  • Promoting communications and understanding through education and the exchange of ideas.

For 40 years, Garcia has helped leaders build trust, inspire loyalty, and lead effectively. He is a coach, counselor, teacher, writer, and speaker whose clients include some of the largest and best-known companies and organizations in the world. He is the author of five books on crisis, communication, and leadership. Garcia is an adjunct professor at the NYU Stern School of Business and an adjunct associate professor of management and communication in NYU’s School of Professional Studies, MS in Public Relations and Corporate Communication program, where he has received numerous awards for teaching excellence.

“Of all the things I have had the good fortune to do in my career, the one I am most proud of is my teaching at New York University, where over the last 34 years I have taught more than 4,000 students,” Garcia reflected. “Bringing the next generation of PR into the field is one of the joys in my life. And I invite the young people here to take the opportunity to find ways to bring the next generation up.”

The award was presented at the 2021 Big Apple Award ceremony, a public relations industry gala recognizing outstanding team accomplishments, as well as exceptional achievements by individual public relations practitioners.

Garcia closed his acceptance speech with a message to the young public relations practitioners in attendance: “However far we see, we stand on the shoulders of others. You have stood on the shoulders of others. And others can stand on your shoulders.”

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PRESS RELEASE: Logos Consulting Group Launches the Logos Learning Center

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NEW YORK (January 11, 2021) – Today, Logos Consulting Group announced the launch of a new online learning platform, the Logos Learning Center. The Learning Center is designed to help everyone bolster their leadership skills so that they can ignite and inspire those who matter to them to create positive change in the world.

Logos Consulting Group’s mission is to equip people to become leaders who ignite and inspire change in the world for the good.

“The COVID-19 pandemic turned many of our worlds upside down. In many ways, this global crisis highlighted the challenges leaders face and the skills required to lead effectively,” said Helio Fred Garcia, president of Logos Consulting Group. “We recognized an opportunity to help leaders and aspiring leaders from every walk of life to meet the challenges of the day and reach their leadership potential.”

The Logos Learning Center offers high-quality and highly interactive workshops on both essential leadership skills, such as leadership communication and crisis response, as well as on how to navigate and respond to emerging and timely leadership challenges happening in the moment.

“We know that leadership is a mindset, not a job title. Anyone who is willing to put in the work can become a leader who ignites and inspires others to action,” explained Garcia. “While our work with our clients is highly customized and tailored, with relationships spanning long periods of time, the Learning Center provides new opportunities to share our knowledge, lived experience, industry insights, and best practices to people at any stage of their leadership journey and at an accessible price.”

The Learning Center’s online workshops are designed with the working professional and learner in mind, ensuring that learning can happen at home, from an office, and anywhere across the globe. Additionally, learners are encouraged to continue engaging with their instructors after a workshop ends and as they take the skills learned in the workshops and apply them in their professional life.

“Wherever you are on your leadership journey, we are here to help you bolster your leadership skills to create the change you seek,” said Garcia. “We hope you will join us.”

To learn more, visit https://www.logos-consulting.biz/

To review and sign up for our upcoming classes, visit https://www.logos-consulting.biz/new-webinars/webinar/

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PRESS RELEASE: Logos Institute Press Publishes Its Third Title: ‘The Power of Genuine Leadership’

On November 4, the Logos Institute for Crisis Management and Executive Leadership Press published the third title in its Best Practices Series, The Power of Genuine Leadership: How Authentic Leaders Earn Trust by Patrick Donahue, PhD. The Power of Genuine Leadership draws upon Donahue’s doctoral research on the relationship between trust and authenticity, as well as his decades of experience working as a senior executive in leadership development at two global corporations.

The Power of Genuine Leadership is an accessible, clear guide on how to effectively – and measurably – build trust and enhance one’s leadership ability. “It can take a lifetime to earn a reputation of being a great leader, which is earned through consistent behavior over time,” says Donahue. “This book makes a complicated concept easier to digest through models, stories, assessments, and applicable tools.”

Donahue’s research reveals the true power of behavioral consistency as an essential yet under-appreciated driver of trust. His Authenticity Trust Model (ATM) helps readers visualize the relationships among the behavioral components that, when applied consistently, create deeper trust: communication, coaching, and respect.

Of the many valuable learnings in Donahue’s book, perhaps his most insightful, is that authenticity without guidelines is irresponsible; that authenticity without empathy is careless; and that humility is much more than a willingness to be vulnerable. Readers can assess their leadership strengths and development areas using the Authenticity Trust Assessment (ATA), which can be taken time and again to track progress and compare results for deeper analysis.

“With so many books, articles and webpages clamoring for our attention, it’s hard to decide what’s ‘worth the time.’ As a leadership professional, I can tell you, this book is a winner,” says Darryl Spivey of the Center of Creative Leadership. “Dr. Donahue captures the stories of leaders and their impact on people. The engaging anecdotes are entertaining and readable, but interwoven with valuable lessons of introspection, laser focus and excellence. It’s a quick, valuable and important book for leaders.”

The Power of Genuine Leadership is the third volume in the Logos Institute Best Practices Series. The Logos Institute for Crisis Management and Executive Leadership stands at the intersection of scholarship and practice, providing rigorous analysis and practical application of key leadership principles. The Logos Institute Best Practices Series showcases conceptual frameworks that help clarify complex issues, combined with insightful case studies, examples, and actionable tools, tips, and techniques that help leaders make smart choices and build competitive advantage.

“In each of the companies where I have had the privilege to have Patrick as a client, I have watched Patrick as he created leadership learning opportunities for high-potential future leaders from around the world,” says Publisher Helio Fred Garcia. “I am thrilled to have the opportunity to share Patrick’s insights into the relationship between authenticity and trust with the broader world.”

The Power of Genuine Leadership is available in paperback and Kindle editions on Amazon.com. Logos Institute Press is hosting a virtual book launch event on Thursday, December 10 at 5:00 pm EST, where attendees will have the opportunity to hear from the publisher, the author, and endorsers of the book. If you have not received an invitation or would like to request one, please visit https://www.eventbrite.com/e/logos-institute-press-book-launch-for-the-power-of-genuine-leadership-tickets-129244719435?ref=estwhttps://www.eventbrite.com/preview?eid=129244719435

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PRESS RELEASE: New Edition of Reputation Management Published

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New York, NY (July 30, 2020) – Last week, the fourth edition of Reputation Management: The Key to Successful Public Relations and Corporate Communication was released, providing much needed guidance for those charged with managing reputation in today’s environment.

Reputation Management is a how-to guide for students and professionals, as well as CEOs and other business leaders. This book provides a field-tested guide to core challenges in managing all the ways organizations engage their stakeholders to protect, maintain, and enhance reputation. When the first edition was published in 2006 it was the first book to take on reputation management in a systematic way.

“In Reputation Management, my co-author John Doorley and I strive to educate our readers on how to bolster their organization’s reputation,” said Logos Consulting Group president and co-author, Helio Fred Garcia. “By combining core principles, expertise across disciplines, and real-life examples from the field, Reputation Management is an invaluable resource for those tasked with building, protecting, and managing reputation.”

The fourth edition of Reputation Management features refreshed chapters from previous editions, as well as new information vital for communication professionals today, such as social media management techniques and communication in the age of globalization. This edition also features contributions from 36 leaders in the field, including from The Arthur W. Page Society, the International Communications Consultancy Organization, the PR Council, CVS Health, Edelman and Ketchum.

This edition also features scholarship from several members of the Logos team. In addition to four refreshed chapters by Garcia, this edition also features a refreshed chapter on corporate responsibility by Anthony Ewing and a new sidebar on social media and crisis by Holly Helstrom. Logos Institute Press authors authors Jeff Grimshaw, Tanya Mann, Lynne Viscio, and Jennifer Landis also contributed a chapter on organizational communication.

Co-author John Doorley is the former head of corporate communications at Merck and is now an associate professor of strategic communication at Elon University. He created and taught the first undergraduate course in reputation management, at Rutgers University in 2003, and the first graduate course on reputation management, at New York University in 2007. He served as academic director of New York University M.S. in Public Relations and Corporate Communication for seven years.

Co-author Helio Fred Garcia is an adjunct professor of management in the New York University Stern School of Business Executive MBA program, and an adjunct associate professor of management and communication at New York University’s School of Professional Studies, M.S. in Public Relations and Corporate Communication.  He is also an adjunct associate professor of professional development and leadership at Columbia University’s Fu Foundation School of Engineering and Applied Sciences.

The fourth edition of Reputation Management is available on Amazon here.

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PRESS RELEASE: New Book Links Acts of Violence to Trump’s Incendiary Language

New York (June 30, 2020) – Today, author and communication professor Helio Fred Garcia released his new book Words on Fire: The Power of Incendiary Language and How to Confront It.

Words on Fire is about the power of communication to do great harm, and how civic leaders and engaged citizens can hold leaders accountable to prevent such harm.

“Words on Fire serves as a guiding light during this dark moment in our history,” said Gold Star Parent Khizr Khan. “During this time of pervasive rhetoric of hate and division in our blessed country, at a time when such original analyses and solutions are scarce, every citizen should read this book if we are to save our democracy.”

The book details President Donald Trump’s increasingly dangerous rhetoric, from his campaign through the first 2 ½ years in office, and how some lone wolves were motivated by that rhetoric to commit violence.

“In my teaching and research, I study patterns: patterns that help leaders enhance competitive advantage, build trust and loyalty, and change the world for the better. I also note patterns that predictably, even if unintentionally, lead to hurt, to harm, and to violence,” said Garcia. “In reflecting on the President’s language, I noticed a pattern: He was using the very same rhetorical techniques that had preceded previous mass murders, including genocides. I worried that, left unchecked, he would continue, with increasingly dire consequences.”

Words on Fire opens by documenting the history of incendiary rhetoric and identifies twelve forms of communication that historically precedes acts of violence up to and including genocide. President Trump uses all twelve forms. The book closes with a call to action: We can learn the lessons of today to prepare for tomorrow, to help civic leaders, engaged citizens, journalists, and public officials recognize the phenomenon and take steps to hold other leaders accountable in the future when they use such language.

About the Author

Garcia is the founder and president of the crisis management firm Logos Consulting Group. He teaches leadership, ethics, crisis management, and communication at New York University and Columbia University. For more than 35 years, he has personally coached more than 400 Fortune 500 CEOs, plus thousands of other high-profile individuals in other complex fields. He is the author of four prior books on communication, language, reputation, and trust.

Media Contact:

Maida Zheng

Logos Consulting Group, LLC

646-338-0422

[email protected]

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PRESS RELEASE: Chinese Language Edition of The Agony of Decision Featured in Sino-Manager Magazine

New York (June 9, 2020) – The Chinese language edition of The Agony of Decision: Mental Readiness and Leadership in a Crisis was featured in the 311th issue of Sino-Manager (经理人 in Mandarin Chinese) magazine, a leading business publication in China.

This book is about how leaders and the organizations they lead can maintain reputation, trust, confidence, financial and operational strength, and competitive advantage in a crisis.

“This book is written by an expert with more than 30 years of crisis management experience,” wrote the Sino-Manager editor about the book. “It’s recommended for all government and non-government organizations, higher institutions, business managers, and public relations professionals.”

Helio Fred Garcia, the author, presents the lessons from this book to a multitude of audiences, ranging from one-on-one sessions, seminars, and interviews.

“It’s an honor to be recognized by one of the major business publications in China,” said Helio Fred Garcia, the author of the book and the president of Logos Consulting Group, “I hope it will help leaders in China navigate through difficult times.”

Sino-Manager is an elite business magazine intended to provide C-suite executives and senior managers with the latest business news and management solutions. Launched in 1989, the magazine is available both online and in a physical journal. The Agony of Decision was featured in the “CEO Bookcase” section, a monthly reading recommendation list.

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For media INQUIRIES please reach out to Maida K. Zheng, [email protected] or at 315-368-4287.

 

About The Author

Helio Fred Garcia, known as the Global Crisis Advisor, has helped leaders build trust, inspire loyalty, and lead effectively for more than 40 years. He is a coach, counselor, teacher, writer, and speaker whose clients have included more than 400 CEOs of some of the largest and best-known companies and organizations in the world, in dozens of countries on six continents.

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PRESS RELEASE: Logos Consulting Group practices social distancing with personal touch

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NEW YORK (May 13, 2020) — As the nation begins implementing plans to reopen, Logos Consulting Group will continue practicing social distancing while also providing the personal touch our clients expect.

“Connecting closely with clients is and always will be our highest priority, in whatever form that takes,” said Helio Fred Garcia, president of Logos Consulting Group. “These are some of the hardest times for many leaders and organizations, which is why it is more important than ever before for us to be available.”

Logos Consulting Group helps leaders and their organizations manage choices when stakes are high, communicate effectively when trust is on the line, and strengthen leadership skills to inspire action.

“We have been advising institutions and their leaders directly in the midst of COVID-19,” added Garcia. “Right now, we’re providing immediate counsel to clients in both our crisis management and crisis communication practice, as well as virtual coaching for multiple leadership levels and designated spokespeople.”

Logos Consulting Group has also been studying trends on leadership in COVID-19 and has written and spoken extensively about these findings. Logos associates have spoken publicly at a variety of webinars, virtual conferences, and coaching sessions including the Defense Innovation Network, Public Relations Society of America, Professional Speechwriters Association/Executive Communication Council, and others to include events for our clients. Topics have included best practices in communication during COVID-19, maintaining powerful presence in a remote environment, effective social media messaging, and more.

“This is not the end of the crisis, it is the end of the beginning,” said Garcia. “We are not slowing down, and if anything, we are making ourselves more available than ever before by guiding our clients through this crisis.”

To explore how Logos Consulting Group can help you, contact us via email here or via our website here.

 

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PRESS RELEASE: Global Crisis Advisor and President of Logos Consulting Group, Helio Fred Garcia, on Meat Processing Crisis

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FOR IMMEDIATE RELEASE:

Global Crisis Advisor and President of Logos Consulting Group, Helio Fred Garcia, on Meat Processing Crisis:

“Corporate Negligence”

NEW YORK (May 7, 2020) – “The meat processing crisis is an example of leaders knowingly putting their people at risk,” said Helio Fred Garcia, Global Crisis Advisor and President of Logos Consulting Group. “This is a combined failure of public policy and business leadership. The nation and businesses need to do better.”

For media personnel interested in interviewing or featuring Helio Fred Garcia as a crisis expert commentator, please reach out to Maida K. Zheng, [email protected] or at 315-368-4287.

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Helio Fred Garcia, known as the Global Crisis Advisor, has helped leaders build trust, inspire loyalty, and lead effectively for more than 40 years. He is a coach, counselor, teacher, writer, and speaker whose clients have included more than 400 CEOs of some of the largest and best-known companies and organizations in the world, in dozens of countries on six continents.

We focus on our clients and tailor our services to their needs.

Learn more at www.logosconsulting.net.

*Featured photo source: https://www.beefmagazine.com/livestock/covid-19-crisis-forces-partial-closure-jbs-souderton-plant*

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PRESS RELEASE: The Chinese-language edition of The Agony of Decision Featured in Notesman in China

New York, NY (April 23, 2020) – The Chinese-language edition of The Agony of Decision: Mental Readiness and Leadership in a Crisis by Helio Fred Garcia, was named one of the “Eight Must-Read Books in the Next Ten Years” by Notesman. The announcement came on World Reading Day in China.

“I’m honored to see The Agony of Decision Chinese edition is featured in that list and to know that the book is helping leaders and organizations in China navigate through difficult times,” Garcia noted.

Notesman (or 笔记侠 in Madarin Chinese) is one of the most-followed Wechat official accounts that share business insights.

“I hope this book can help you learn to make precise judgements and smart decisions in a crisis, and to take effective actions when the time is right, turning any danger to an opportunity,” said the editor of Notesman.

You can learn more about the English edition of Agony of Decision here. The Chinese edition is available as a physical book, an e-book, and an audio book at all major Chinese online markets, including Dangdang, JD, Taobao (Alibaba), and Amazon China.

For media inquiries, please reach out to Maida K. Zheng, [email protected] or at 646-338-0422.

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