Kristin Johnson helps those she works with find ease in burden, order in chaos, and imagination where there is ordinary. She is based in New York City but works with clients around the country and around the world.
Kristin is a Fellow at the Logos Institute of Crisis Management and Executive Leadership. She is currently on sabbatical.
Kristin co-authored “How to Succeed in a PR Agency: Real Talk to Grow Your Career & Become Indispensable” (Routledge), a foundational book to help public relations professionals with less than 10 years of experience elevate their client service and business skills.
Kristin previously served as senior vice president and chief operating officer to manage and expand business operations, as well as to oversee and develop leadership initiatives within the firm to ever-advance Logos learning and service to clients.
In her client work, Kristin helps business executives, technical experts, healthcare providers, and others to build and strengthen their leadership capacity in career defining moments using strategic thinking and effective communication. She specializes in helping technical experts simplify the complicated and clarify the complex while maintaining the heart of their content. She works with clients both individually and in groups to support the effective delivery of meaningful messages in times of calm and in times of crisis. Her work spans multiple sectors, including finance, fashion, start-ups and NGOs, but she has a special passion for and deep experience with the many facets of healthcare communication.
In addition to her roles at Logos, Kristin is an adjunct instructor at New York University in the School of Professional Studies (NYU-SPS), where she’s taught in the master’s level public relations and corporate communications program since 2014. Kristin also serves as a mentor and judge for NYU Stern’s W. R. Berkley Innovation Labs $300K Entrepreneurs Challenge, which aims to develop people and ideas that create value for business and society. Kristin serves on the Advisory Board of FairFrame, a 2017-2018 winner of the Entrepreneurs Challenge, which is now an independent start-up that uses artificial intelligence and nudge science to support workplace diversity and inclusion.
Kristin has worked at several leading global public relations firms, including Edelman, TogoRun (an Omnicom Company) and Biosector2 (an inVentiv Health Company), where she managed annual and project-based public relations activities for branded and unbranded consumer, product and business-to-business campaigns. In addition, Kristin has provided U.S. and non-U.S. based clients with strategic counsel on corporate communication efforts including issues and crisis management; social media identity development; corporate policy; thought leadership; and stakeholder communication.
Kristin holds an Investment Foundations Certificate certified from the CFA Institute. She earned a Master of Science degree in public relations and corporate communications at New York University and graduated with dual Bachelor of Arts degrees in communication arts and Spanish from the University of Wisconsin in Madison, Wisconsin.
In her free time, Kristin is dedicated to several personal projects related to education and health. She serves on the volunteer board of the Wisconsin Eastern Alumni Scholarship Fund (WEASF), which provides need-based scholarships to minority students from the New York area.