Logos Leads PRSA Master Class in Strategic Communication

Logos Leads PRSA Master Class in Strategic Communication

On April 11 – 12, 2024, the Logos team led a two-day, immersive Master Class in Strategic Communication for the Public Relations Society of America (PRSA) in Chicago, Illinois. This two-day Master Class brought together more than 30 professionals from across the country. The Master Class was designed to elevate communication professionals’ capacity by applying principles of strategy to the processes of communication. It focused on how to think clearly; how to influence people; and how to use language with impact. Logos president Helio Fred Garcia and Logos Senior Advisor and Chief of Staff Katie Garcia served as faculty for ...

Adam Tiouririne Guest Lectures at Columbia Engineering Professional Development & Leadership Program

Katie Garcia Launches Two New Electives at Columbia Engineering

In March and April 2024, Logos Institute Senior Fellow Katie Garcia launched two new electives for graduate students at Columbia University’s Fu Foundation School of Engineering and Applied Sciences, also known as Columbia Engineering. The first elective, Communicating Up: How Get Buy-in and Win the Trust of Your Boss, is focused on how to communicate effectively up-the-chain of command at work. Effective communication can build a person’s competitive advantage in the workplace, particularly when it comes to communicating with the boss. When we communicate effectively with the boss, we can not only get our big ideas considered, but also earn ...

Logos President Helio Fred Garcia Participates in Inaugural Global Brand Convergence

Logos President Helio Fred Garcia Speaks at Second Annual Global Brand Convergence

On November 29, 2023, Logos president Helio Fred Garcia participated in the second annual Global Brand Convergence, a free online experience for higher education students, faculty, and professionals around the world in public relations and marketing. Conceived by Jacqueline Strayer, the second annual Global Brand Convergence boasted registrants from more than 35 countries. This year's event focused on the rise of artificial intelligence (AI) and other topics around social impact and leadership. Garcia spoke at the event on how artificial intelligence is the next disruptor in crisis management. He described how emergent technologies are always disruptive when it comes to ...

Celebrating 19 Years of Logos

CELEBRATING 21 YEARS OF LOGOS

To our clients, colleagues, and friends, This month Logos Consulting Group begins our 22nd year in operation. As we complete our 21st year, we want to take a moment to thank all of you for your support and confidence over the years. We are blessed to have the opportunity to pursue our mission – to equip people to become leaders who ignite and inspire change in the world for the good – with hundreds of clients and thousands of people across the United States and the world. As of this month, Logos has worked with 450 clients. Some have been our clients for decades, ...

Logos President Helio Fred Garcia Delivers Keynote at International Association of Business Communicators World Conference

Logos President Helio Fred Garcia Delivers Keynote at International Association of Business Communicators World Conference

On Tuesday, June 6, 2023, Logos President Helio Fred Garcia delivered a keynote address on “The Dangers of Disinformation: How Professional Communicators can Preserve and Promote Civic Order” at the 2023 International Association of Business Communicators (IABC) World Conference in Toronto, Canada. The IABC is a global association that serves professionals in the field of business communication, bringing together the profession’s collective disciplines. The 2023 IABC World Conference brought together more than 950 communication professionals from 34 countries for four days of collective learning, professional development, and networking. Garcia’s keynote address focused on the challenges professional communicators face in an ...

How Do DE&I Programs Go Wrong? And How Can We Make Them Right?

How Do DE&I Programs Go Wrong? And How Can We Make Them Right?

You have likely heard many arguments about the value that diversity can bring to a workplace. Over the past several decades, businesses have invested meaningfully in implementing Diversity, Equity, and Inclusion (DE&I) programs that focus on diversity in their organizations. In fact, almost 98% of U.S. companies had some sort of DE&I program as of 2019. However, if you ask those “diverse hires” about their company’s DE&I programs, only about a quarter of that diverse talent feels tangible benefits from those programs. Moreover, research suggests that most DE&I programs that focus on diversity do not meaningfully increase diversity in the ...

Navigating Through Turmoil: Reflections on Logos 20th Anniversary

For the Public Good: A Logos 20th Anniversary Reflection

Logos Consulting Group’s mission is to build a better world by equipping people to become leaders who ignite and inspire change for the good. We do this in many ways, including in the work we do with clients. Many of our clients are leaders in their industries – in banking, insurance, finance, pharmaceuticals and life sciences, healthcare, manufacturing, consumer products, hospitality, professional services, and the U.S. armed forces. And we’re very proud of the work we have done with them over the past two decades. But when we were founded 20 years ago, we made a deliberate decision to commit ...

Harnessing Behavioral Consistency to Become an Authentic, Trusted Leader: A Logos 20th Anniversary Reflection

Harnessing Behavioral Consistency to Become an Authentic, Trusted Leader: A Logos 20th Anniversary Reflection

This week marks the two-year anniversary of the launch of my book, “The Power of Genuine Leadership: How Authentic Leaders Earn Trust.” The journey to create “The Power of Genuine Leadership” began long ago. The inspiration for this book first came at an early age when hearing the descriptive phrase of ‘being comfortable in one’s own skin.’  What did ‘being comfortable in one’s own skin’ mean? It was not until I became familiar with the connected concepts of ‘trust’ and ‘authenticity’ through my doctoral studies that I was able to truly begin to unpack this seemingly simple phrase to describe ...

Logos President Helio Fred Garcia Speaks at Conference on Confronting Extremism

Logos President Helio Fred Garcia Speaks at Conference on Confronting Extremism

On Friday, November 4, Logos president Helio Fred Garcia spoke on a panel about incendiary language during a two-day conference, titled Extremism: Confronting Hate Without Fear. The conference brought together some of the country's leading experts on extremism to examine the growing threat of radicalization in America and around the world. The event, hosted at the Cinema Arts Centre in Huntington, NY, included a selection of award-winning films, with their filmmakers, along with authors, journalists, experts, and academics on dimensions of the topic of extremism. Garcia spoke on a panel titled “Next Generation Now: Growing Influencers in the Alt Right ...

Navigating Through Turmoil: Reflections on Logos 20th Anniversary

From Incivility to Insurrection: A Logos 20th Anniversary Reflection

Trendspotting One of the ways Logos Consulting Group serves our clients and our network is to identify troubling social trends and to raise the alarm when we believe those trends are likely to affect clients. And in early 2009 we noticed a troubling pattern: A surge of incivility by prominent people and in unexpected places. We began advising clients of the risk of such incivility becoming normalized in the workplace and in the public square. And we worried that the trend would escalate. Over the span of more than a decade we have further raised the alarm as incivility escalated ...

Understanding the Evolution of DE&I: A Logos 20th Anniversary Reflection  

Understanding the Evolution of DE&I: A Logos 20th Anniversary Reflection  

This year marks the 20th anniversary of Logos Consulting Group. Last month, Logos’ founder Helio Fred Garcia reflected on leading through the turmoil we have seen in the world over the past 20 years, and how we have helped our clients do the same. Among the turmoil that has racked the world is how to reckon with historic and ongoing injustice and inequity. Although most visible in the past two years, we have seen a drastic evolution in the field of Diversity, Equity, and Inclusion (DE&I) over the past two decades. This evolution was driven by a shift in societal ...