New York, NY (June 3, 2012) – Amazon Vine Hall-of-Fame Reviewer Harold McFarland called The Power of Communication: Skills to Build Trust, Inspire Loyalty, and Lead Effectively “One of the best [books] on the subject of business communications” and awarded the book another five-star review.
The Power of Communication is about how leaders can inspire, persuade, earn the confidence of stakeholders through verbal engagement, and how they can build trust, inspire loyalty, and lead effectively.
“This is one of the best books I have read on the subject of business communication. The principles can be used in a non-business setting, but it is predominantly written for business and public relations,” said McFarland.
“He examines communication in the context of war. This appeared at first to be an illogical pairing but actually worked brilliantly,”noted McFarland. “Communication can be viewed as a war; not to win territory or natural resources, but to win the heart and mind by learning how to cast the correct spin on something bad to make it more palatable but takes the high road of accepting responsibility and moving the company forward.”
“This review means a lot to me, and to other people who have contributed to the book,” author Helio Fred Garcia noted, “Thank you, Harold, for your recognition. I am thrilled this book proved valuable to you.”
You can read the full review here.