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Understanding Reporters

Understanding Reporters Reporters are in the business of telling stories that people want to read or watch. Reporters focus on what’s interesting, while leaders often focus on what’s important or accurate. The challenge for leaders is to marry the three, focusing on interesting, important, and accurate. So what do reporters find interesting? Logos identifies what reporters find […]

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Performing on Screen

Performing on Screen On-screen media, such as television and teleconferences, always distort the speaker. The strategy for effective on-screen performance is to adapt the performance to come across optimally on screen. Here, we review the four ways speakers can compensate for on-screen distortion. Performing on Screen Quick Card Performing on Screen Brief       […]