Logos Consulting Group and Logos Institute for Crisis Management & Executive Leadership welcome Iris Wenting Xue as Research Associate and China Business Development Associate.
Prior to joining Logos full-time, Iris contributed to Logos part-time for several research projects, including the third edition of Reputation Management: The Key to Successful Public Relations and Corporate Communication. She also conducted research and prepared analysis for clients from a range of industries, including consumer goods, nonprofit, financial service, fashion, and for Logos intellectual property. She published her original crisis model on the Logos blog. She has been a guest speaker and teaching assistant at New York University’s School of Professional Studies and a guest speaker in NYU Stern School of Business Executive MBA program.
Iris managed the Chinese Business Development Project for The Power of Communication this past March. She coordinated more than 20 seminars in Shanghai, Beijing, Nanjing and Tianjin for 15 top universities including Tsinghua University and Peking University, NYU Shanghai, and Johns Hopkins School of Advanced International Studies Nanjing Center, as well as for the second largest English Newspaper Shanghai Daily and for several other high-profile corporations and non-profit organizations. She provided simultaneous interpretation when needed during these seminars.
Her working experience includes, but is not limited to, a one-year internship in U.S. corporate at Prada, serving as a media buyer for Omnicom (Shanghai office), and a researcher and analyst role for a China Cross-Strait Research Development Center. Iris also worked as a journalist and freelancer for distinguished newspapers and weekly publications in China and in the U.S.
Iris earned her master’s degree in Public Relations and Corporate Communication from New York University. She earned her bachelor’s degree in Translation and Interpretation (English and German) from Shanghai International Studies University where she won scholarships each semester. She was one of the “Top Ten Campus Writers in Shanghai” in 2006.
Iris considers herself a citizen of the world and is on a constant pursuit to understand the global landscape and cultural differences. She was selected to a Munich University summer exchange program in her youth. She is fluent in Mandarin, English, German and Shanghainese. She is currently pursuing her Japanese-Language Proficiency Test.
Iris has left her backpacking footprint all over the world. Her top three favorite places are Tibet, Taiwan and Heidelberg.