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Ready, Set, Crisis! Print E-mail
For Effective Leaders, Preparation = Reputation
by Helio Fred Garcia
WHARTON LEADERSHIP DIGEST
March, 2006, Volume 10, Number 6

More often than not, business leaders still see crisis preparation initiatives as a nuisance, a distraction from the “business as usual” tasks of running the organization.  Even with good intentions and numerous examples of the risks of being unprepared, serious crisis planning is perpetually postponed.

 
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