Displaying posts from the Reputation category

Posted by Adam Tiouririne on September 15, 2014 at 4:11PM (ET) Half of NFL fans ended this weekend thrilled by their team’s win — myself included — but almost no fans are satisfied with the performance of the league itself. A raft of high-profile domestic violence cases has plunged America’s pastime (sorry, baseball) into crisis. The matchup of […]

Posted on: September 15, 2014
Posted by: Adam

by Helio Fred Garcia One of the joys of teaching in NYU’s MS in PR/CorpComm program is the ability to work with very smart graduate students,  in the classroom,  as advisor in their capstones (theses), and as a mentor.   Some of these students have great potential, and I’m certain represent the future generation of leaders […]

Posted on: July 17, 2014
Posted by: Fred

Urgency makes sense when grappling with a safety defect, but not necessarily when facing a customer convenience issue. Conversely, cost becomes a challenge for a customer convenience issue, but not at all when grappling with a safety defect. Herein lies what may finally be an explanation to the otherwise incomprehensible behavior at General Motors

Posted on: June 12, 2014
Posted by: Fred

by Helio Fred Garcia Communication has power.  But as with any powerful tool, if misused it can easily be dissipated or cause self-inflicted harm. The Harvard University Distinguished Service Professor, and former Dean of the Kennedy School of Government, Joseph Nye, defines power as the ability to get what you want.  In his 2001 book […]

Posted on: June 1, 2014
Posted by: Fred

by Helio Fred Garcia About two years ago, just before the publication of The Power of Communication: Skills to Build Trust, Inspire Loyalty, and Lead Effectively, I began teaching as a guest speaker in the Public Affairs Leadership Department at US Defense Information School (DINFOS) at Fort George G. Meade, Maryland.  I am usually the […]

Posted on: May 25, 2014
Posted by: Fred

On the Wednesday after the mass shooting at Sandy Hook Elementary School in Newtown, CT, President Barack Obama called for changes in gun laws to prevent similar tragedies in the future. He said: “We may never know all the reasons why this tragedy happened. We do know that every day since more Americans have died […]

Posted on: December 22, 2012
Posted by: Fred

Friends, Late last month the Commandant of the United States Marine Corps sent a letter to all Marines laying out a philosophy of life-long learning as an essential part of being a Marine, and included the Commandant’s Professional Reading List. I’m delighted to announce that The Power of Communication: Skills to Build Trust, Inspire Loyalty, […]

Posted on: December 6, 2012
Posted by: Fred

Santiago One of the joys of launching a book is that you never know who will read it and where. The Power of Communication launched in May. The publisher, the FT Press imprint of Pearson, is global and the book got broad distribution.  But because it was launched in the US in English, I focused […]

Posted on: September 14, 2012
Posted by: Fred

Even as America mourns and tries to make sense of Friday morning’s massacre in Aurora, Colorado, there are some lessons emerging on appropriate — and inappropriate — response to tragedy. Context Drives Meaning Context drives meaning.  Words, actions, or events that are perfectly appropriate one day may be wildly inappropriate, distasteful, offensive, or even inaccurate […]

Posted on: July 22, 2012
Posted by: Fred

  CommPro.biz excerpted Chapter 2 of the Power of Communication, focusing on the need to take audiences seriously: Will We See a Netflix Summer Sequel? How Brands Can Rebuild Trust and Inspire Loyalty Posted on May 21, 2012 in Crisis Communications, Public Relations By Helio Fred Garcia, Author, The Power of Communication: Skills to Build […]

Posted on: May 22, 2012
Posted by: Fred

The Power of Communication

“The Power of Communication is an absolutely terrific book on how to communicate and lead in complex and shifting situations…a compelling guide for leaders in business and government settings alike.”

Amy C. Edmondson,

Novartis Professor of Leadership and Management, Harvard Business School, and author of Teaming: How Organizations Learn, Innovate ...more

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