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View video excerpts of Logos Institute fellows teaching, guest lecturing, conducting workshops, and providing seminars on a range of communication topics.

CRISIS MANAGEMENT

Excerpt:·Best Practices in Crisis Response, Helio Fred Garcia

Helio Fred Garcia conducted a two-hour workshop for the communication staff of a national financial services firm on best practices in crisis response.

There were 100 people in the auditorium in which the workshop was conducted, and 140 who participated via live video hook-up. (We are grateful to our client, who gave permission to post the video, but who asked for anonymity.)
Here is a seven-minute excerpt from the beginning of the workshop, where Fred describes how effective crisis response creates competitive advantage.

STRATEGIC COMMUNICATION

Excerpt: Becoming Habitually Strategic, Helio Fred Garcia


Helio Fred Garcia conducted a two-hour workshop·for the communication staff of a national financial services firm on strategy and strategic thinking.·

There were 50 people in the auditorium where the workshop was conducted, and another 150 who participated via live video hook-up.· (We are grateful to our client, who gave permission to post the video but who asked for anonymity.)· Here's a three-and-a-half minute excerpt in which Fred frames the central discipline of strategic thinking.

MORE VIDEOS ON STRATEGIC COMMUNICATION

PERSUASION

Communication as Connection

Helio Fred Garcia conducted a 90-minute workshop for the communication staff of a national financial services firm on effectiveness in communicating verbally.

There were 50 people in the television studio in which the workshop was conducted, and 150 who participated via live video hook-up. (We are grateful to our client, who gave permission to post the video, but who asked for anonymity.

Here is a six-minute excerpt where Fred describes the essence of effective communication
as connecting with each member of an audience.

MORE VIDEOS ON PERSUASION

REPUTATION MANAGEMENT

Excerpt: Introduction to Ethics, Helio Fred Garcia

Helio Fred Garcia conducted a 90-minute workshop on ethics for the communication staff of a national financial services firm.

There were 30 people in the television studio, and about 180 from around North America connected via video hook-up. (We are grateful to our client, who gave permission to post the video, but who asked for anonymity.)

Here is a five-minute excerpt, from the end of the presentation, where Fred recaps what came before.

 

SOCIAL MEDIA

Excerpt: Social Media Trends and Practices, Laurel Hart

Laurel Hart conducted a 90-minute workshop for the communication staff of a national financial services firm on the year in social media for 2010.

There were 25 people in the auditorium in which the workshop was conducted, and 125 who participated via live video hook-up. (We are grateful to our client, who gave permission to post the video, but who asked for anonymity.)

Here is an excerpt from the middle of the workshop, where Laurel begins to describe changes to government regulation that affects social media.

MORE VIDEOS ON SOCIAL MEDIA

 

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