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Persuasion
Excerpt: Communication as Connection, Helio Fred Garcia Print E-mail

Helio Fred Garcia conducted a 90-minute workshop for the communication staff of a national financial services firm on effectiveness in communicating verbally.

There were 50 people in the television studio in which the workshop was conducted, and 150 who participated via live video hook-up. (We are grateful to our client, who gave permission to post the video, but who asked for anonymity.

Here is a six-minute excerpt where Fred describes the essence of effective communication
as connecting with each member of an audience.

If you have questions or comments, please e-mail Fred at This e-mail address is being protected from spambots. You need JavaScript enabled to view it
 
Excerpt: Relationship-Based Persuasion, Helio Fred Garcia Print E-mail
Helio Fred Garcia conducted a 90-minute workshop for the communication staff of a national financial services firm on relationship-based persuasion, based on the book The Art of Woo, by Wharton professors G. Richard Shell and Mario Moussa.

There were 50 people in the television studio in which the workshop was conducted, and 150 who participated via live video hook-up. (We are grateful to our client, who gave permission to post the video, but who asked for anonymity.
Here is a three-minute excerpt where Fred describes Shell and Moussa's four-step process for Strategic Persuasion.

If you have questions or comments, please e-mail Fred at  This e-mail address is being protected from spambots. You need JavaScript enabled to view it
 
Excerpt: Advanced Strategic Persuasion: Empathy, Helio Fred Garcia Print E-mail
Helio Fred Garcia conducted a 90-minute workshop for the communication staff of a national financial services firm on advanced  strategic persuasion. 

There were 50 people in the television studio in which the workshop was conducted, and 150 who participated via live video hook-up. (We are grateful to our client, who gave permission to post the video, but who asked for anonymity.)

Here is a six-minute excerpt where Fred describes getting people neurologically wired to empathize with others

If you have questions or comments, please e-mail Fred at  This e-mail address is being protected from spambots. You need JavaScript enabled to view it
 



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