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December 3, 2006
The Washington Post invited Helio Fred Garcia to submit a brief assessment of President Bush's crisis management record, which appeared as part of an expert roundtable in the Sunday, December 3 Outlook Section.
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Read more... [The President's Crisis Management Record]
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 LOGOS Consulting Group is pleased to announce the publication of Reputation Management: the Key to Successful Public Relations and Corporate Communication, by John Doorley and Helio Fred Garcia (Routledge, 2006).
Reputation Management is a how-to guide for professional communicators and business executives, as well as advanced students in communication. Organized by functional area (investor relations, media relations, employee communications) and by cross-functional discipline (ethics, corporate responsibility, crisis communication, issues management), the book provides a field-tested guide to core challenges in managing all the ways organizations engage their stakeholders to protect, maintain, and enhance reputation.
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Read more... [Now Available: Reputation Management by John Doorley and Helio Fred Garcia]
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February 3, 2007
LOGOS INSTITUTE executive director Helio Fred Garcia provided commentary on how to protect reputation in a crisis in a sidebar to a story on the Boston guerilla marketing campaign that inadvertently shut down the city of Boston in late January.
"After a Stunt Backfires"
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Quantico, VA, April 27, 2006 – LOGOS INSTITUTE executive director Helio Fred Garcia, left, moderated a panel discussion by leading journalists at the United States Marine Corps Command and Staff College. The panel, on Selling the Truth: Media Portrayal of Insurgents, Government, and the Military, was part of the college’s two-day Military and the Media Symposium. The previous day Garcia conducted a workshop on how the news media predictably behave, and how to engage the media in a crisis.
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Read more... [Logos Moderates Marine Corps Panel on Iraq Insurgency and Media Coverage]
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For Effective Leaders, Preparation = Reputation
by Helio Fred Garcia
WHARTON LEADERSHIP DIGEST
March, 2006, Volume 10, Number 6
More often than not, business leaders still see crisis preparation initiatives as a nuisance, a distraction from the “business as usual” tasks of running the organization. Even with good intentions and numerous examples of the risks of being unprepared, serious crisis planning is perpetually postponed.
[Ready, Set, Crisis!]
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The Westchester Arts Council (Westchester County, New York) presented Helio Fred Garcia with its 2006 Arts Patron Award in a ceremony in White Plains, NY on April 7. Garcia, who is chairman of the board of the Friends of the Neuberger Museum of Art was cited for leading the museum through a period of crisis and changes in governance and senior staff. He was also cited for work he has done with the boards of two other Westchester County arts institutions, the Hudson Valley Center for Contemporary Arts in Peekskill, NY and the Studio in Armonk, NY.
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